Geofeedia Announces Latitude 2016 Conference

Location-Based Intelligence Professionals Share Geospatial Best Practices and Actions

CHICAGO — (BUSINESS WIRE) — August 26, 2016 — Geofeedia, a leader in location-based social media intelligence, today announced that Latitude 2016, the company’s second annual user conference, will take place on October 5-6, 2016 at Navy Pier. More than 300 corporate security and public sector professionals will share social media best practices on risk mitigation during a series of interactive sessions with industry thought-leaders.

Stephen Goldsmith, Professor and Director at Harvard’s Kennedy School of Government, will deliver the keynote address on how to engage communities through data-smart governance. Goldsmith previously served as Deputy Mayor of New York and Mayor of Indianapolis.

Latitude 2016 boasts sessions from industry leaders, in-depth discussions about best practices and actions, and Geofeedia’s company vision. Select panels include:

  • It’s a Small, Small World: How do Global and Local Events Impact Your Business and Community - Local and global events directly impact daily operations, regardless of where employees live and work. From global enterprises to SMBs, successful organizations in today's global economy need a location-based strategy that includes being aware of, and responding to, real-time events around the world to ensure the safety of their community and workforce. This session to will share best practices around creating a location-based strategy and advice for implementing one that works.
  • Managing the World’s Largest Events on a Local and Global Level - Large sporting events, concerts and festivals are some of the most exciting events to attend, but organizing, hosting and ensuring smooth and safe delivery requires extensive preparation from a cross-functional team. From the safety of all participants to optimal fan experience, location-based intelligence is integral to delivering the ultimate event experience. This session will gather security and communications professionals charged with managing some of the highest-profile events around the country to talk about setting up and staffing command centers with the right technologies and share the lessons they have learned.
  • Social for a Smarter World: Using Location-Based Social Media in Research - Social media is a means to understanding everything from public sentiment, trending topics, top complaints, the demographics of who talks about what (and where) and so much more. Primary research can be hard to come by and focus groups can be expensive and difficult to ensure the group fully represents the opinion of the larger target population. Innovative organizations are taking research to a new level with location-based information, including social data, point of sale data and even weather patterns to inform building design projects, hospital staffing and emergency response planning. Many of the professionals leading this effort will offer thoughts on insights that organizations can derive from their data.

In addition to panels and sessions, Geofeedia will introduce the company’s certification program. This program will certify individuals with exceptional knowledge, skills and expertise in location-based intelligence best practices and the use of Geofeedia’s platform to predict, analyze and act on real-time location data.

Latitude 2016 takes place October 5-6, 2016 at the Navy Pier in Chicago, Illinois. For more information and to register, visit https://geofeedia.com/latitude-2016/. To keep up to date with the latest news regarding Latitude 2016, follow Geofeedia on Twitter @geofeedia.

About Geofeedia

Geofeedia ( www.geofeedia.com) is the world's leading location-based social media monitoring platform. Based on 17 patents, Geofeedia’s platform allows users to discover, engage, and analyze social media to perform situational awareness in real-time. The company's client base includes public safety agencies, Fortune 500 corporate security groups, marketers, and media companies to filter and analyze social media content across multiple sources from any location in the world.. The company has operations in Chicago, Indianapolis and Naples, FL. For more information, visit www.geofeedia.com.



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