BEIJING — (BUSINESS WIRE) — July 2, 2012 — A joint press conference was held at Shanghai Kerry Central Hotel for the 10th ChinaJoy, the 10th China Game Business Conference (CGBC), the 5th China Game Developers Conference (CGDC) and the 3rd China Game Outsourcing Conference (CGOC) on June 12, 2012, which unveiled the theme of this year’s ChinaJoy as “Years of Glory, Years of Gratitude, New Decade, New Era.” The press conference attracted participants including the government organizations supervising the digital interactive entertainment industry, Shanghai Municipal Government, Shanghai Press & Publication Bureau, government officials of Pudong New District, corporate representatives of the digital entertainment industry, and journalists from over 100 Chinese and overseas media outlets.
Song Jianxin, Deputy Director of Technology and Digital Publication Department, General Administration of Press and Publication, recognized ChinaJoy as one of the most successful cultural brands in China’s digital interactive entertainment industry, as well as one of the most influential game publication and cultural innovation events in China.
Han Zhihai, Secretary General of the ChinaJoy Organizing Committee and General Manager of Howell International Trade Fair Ltd., introduced the specific agenda and major innovations of the 10th ChinaJoy. In celebration of its 10th anniversary, this year’s ChinaJoy will present more diversified programs, greater innovations, better services and more attractive topics, and continue to be Asia’s No. 1 digital interactive entertainment event.
The 10th ChinaJoy, with the principle of “supporting the national game industry, enhancing international exchange and cooperation, promoting intellectual property trade, and leading the fashion of healthy consumption,” will update its content, form and characteristics to serve the demand of various interested parties and further enhance its exhibition and demonstration functions.
Contact:
Howell International Trade Fair Ltd.
Penny Wang, +86-10-51659355
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