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Atmel Launching New Embedded Processing, Connectivity and Software & Tools Solutions Powering the Internet of Things at Embedded World

- Showcasing MCUs, MPUs, Smart Metering, Wireless, Automotive and Consumer Solutions, Along with Easy-to-Use Software and Tools for Smart, Connected Devices

SAN JOSE, Calif., Feb. 19, 2014 — (PRNewswire) — Atmel® Corporation (NASDAQ: ATML), a leader in microcontroller (MCU) and touch technology solutions, today announced the company is unveiling a number of new products that will drive smart, connected devices in the era of the Internet of Things (IoT) at Embedded World held in Nuremberg, Germany, February 25-27. Atmel's new products and demonstrations will be held at its booth located in Hall 4A / #4A-220.

The company is unveiling a number of new products for the IoT market, including:

Atmel is also announcing winners from its AVR Hero Design contest at the show.

To demonstrate Atmel's large portfolio of solutions that power devices in the Internet of Things, the company is highlighting various demos in the embedded processing, connectivity and software/tools segments.

And, by popular demand, the company is showcasing AvantCar™, its next-generation automotive center console concept with curved touchscreens highlighting Atmel's XSense®, maXTouch®, QTouch®, and 8-bit AVR MCU technologies.

Atmel's Low-power MCU Expert Bob Martin will be presenting "Differentiating and Optimizing for Static and Active Microcontroller Modes" during the hands-on workshop: "Applying Optimizing Techniques for Ultra-low Power Microcontrollers" (Class 07) on Wednesday, February 26. In this 9:00 am5:00 pm CET day-long session, Martin will be presenting at 9:15 am CET.

More Information:
Atmel at EW Nuremberg 2014: http://www.atmel.com/Microsite/EW_2014/default.aspx
Atmel Blog: http://atmelcorporation.wordpress.com  
Atmel YouTube Channel: www.atmel.com/youtube    
Twitter: www.atmel.com/twitter  
LinkedIn: www.atmel.com/linkedin  
Facebook: www.atmel.com/facebook

About Atmel
Atmel Corporation (NASDAQ: ATML) is a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions focused on industrial, consumer, communications, computing and automotive markets.

© 2014 Atmel Corporation. All Rights Reserved. Atmel®, Atmel logo and combinations thereof, AVR®, maXTouch®, XSense® , QTouch® and others are registered trademarks or trademarks of Atmel Corporation or its subsidiaries. ARM® and Cortex ® are registered trademarks or trademarks of ARM Ltd. Other terms and product names may be trademarks of others.

Press Contact:

Agnes Toan, PR Manager
Tel: (+1) 408-487-2963, Email: Email Contact

SOURCE Atmel Corporation

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Atmel Corporation
Web: http://www.atmel.com