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Slacker Unveils Redesign, Rolls Out the Future of Radio: Personalized Radio & a Platform for Creators

SAN DIEGO — (BUSINESS WIRE) — December 10, 2014 — Slacker Radio is redefining radio to match how we live now, in a post-social media era. Starting today, Slacker Radio is showcasing a complete redesign that pushes compelling artists, personalities and musicians to the forefront, and beginning to open its platform to creators, transforming the streaming music experience into a primary form of personal expression.

This month well-known online personalities and programs such as Tyler Oakley and Nerdist join Slacker Radio’s nearly 400 dedicated stations. Over time Slacker will expand the platform to new creative and compelling voices to curate and host more stations. To prepare for this next wave of curation and creation, Slacker Radio is rolling out a redesign for its website and mobile apps with a more modern look that focuses on helping people find or create the stations they want instantly. The new user interface is clean and highly customizable so that every station can be further fine-tuned by artist, song and genre, enabling listeners to make each station their own. Slacker’s new website and iPhone app are live today, Android launches for the holidays and other devices will soon follow.

“From the start, Slacker has been about the power of great radio, blending the best of human-curated programming with trusted voices and the ability to personalize your experience,” said Duncan Orrell-Jones, CEO, Slacker Radio. “Radio has always been important to audiences, but its personality got lost to corporate consolidation and an inability to keep up with the technology that listeners demand. Slacker is radio for the post social media & time-shifting entertainment era. Our next natural evolution is to broaden and dial up the authentic human touch by inviting more and more relevant, creative and celebrated voices to Slacker. We are bringing the next wave of talent to audiences through a truly interactive streaming platform.”

Kicking off the celebration of the creator platform in December, several culturally significant voices will be launching programs on Slacker Radio, bringing their unique sensibilities to the service with music and talk programming. YouTube sensations Tyler Oakley, Comic Book Girl 19 and the Rooster Teeth staff will be taking part in Slacker Radio’s “I Am The DJ” program and fresh content from Nerdist will be available on a dedicated channel.

With these new additions, Slacker continues to champion authentic new voices that are not inhibited by the old rules of radio and media. In addition to its continuous stations and new media voices, Slacker stays committed to context, curation and storytelling as demonstrated in personality-driven countdowns like 66 Songs That Changed Everything, Classic Hip-Hop A-Z, The Worst Ideas in Music History, and the Greatest Gen X Songs. Slacker blends smart irreverent commentary with a modern personalization platform.

It’s easy to start listening to Slacker: download the app or start up a stream on the web site for free. For $3.99 a month, users can skip songs to their hearts’ content, listen offline, customize ESPN, ABC News, APM and Radio Disney feeds, all ad-free. For $9.99 a month, all of those features are available along with on-demand access to Slacker Radio’s library of millions of songs. Slacker Radio provides seamless listening experience across all devices, from the web to mobile devices to in-car infotainment systems.

For more information about Slacker Radio or to listen for free, visit www.slacker.com or get the app at https://itunes.apple.com/us/app/slacker-radio/id298307011. Follow us on Twitter @ SlackerRadio or become a fan on Facebook at www.Facebook.com/SlackerRadio.

About Slacker Radio

Slacker Radio is the definitive new radio experience, offering free and subscription-based access to millions of songs and hundreds of people-powered stations on the web, mobile devices, in-car entertainment systems and consumer electronics platforms. Our curators craft exceptional stations and then give our listeners control to make them their own: Slacker is radio that listens to you. For more information about Slacker, or to listen for free, visit www.slacker.com



Contact:

fortyseven communications for Slacker Radio
Chris Kramer, 415-543-9247
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