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HP Introduces the Future of Printing: Web Connected and Cloud Aware

Print from any email device to any HP printer from anywhere in the world with HP ePrint

NEW YORK — (BUSINESS WIRE) — June 7, 2010 — HP (NYSE: HPQ) today unveiled a new category of web-enabled printing solutions designed for the cloud that will, for the first time, allow people to:

To showcase these new solutions, HP announced a full suite of web-empowered e-All-in-One printers for home and business that start at $99.(3) These will be the first printers able to “talk” to the “Google Cloud” without requiring a local proxy PC or web appliance, which means people will be able to access Google Docs, Photos and Calendar directly from their printers. A selection of new print apps from partners such as Yahoo!, msnbc.com, Facebook®, Live Nation, Crayola, Reuters, DocStoc and Picasa Web Albums™ also will be available.

“We are once again revolutionizing printing to make web-empowered, cloud-enabled printing the new industry standard,” said Vyomesh Joshi, executive vice president, Imaging and Printing Group, HP. “We know that our customers want an easy way to print their content, anywhere, anytime. We’re making that a reality today by giving people the power to print from any web-connected device – smartphones, iPads, netbooks and more – to any printer in our portfolio above $99. The world has changed.”

HP web-connected products and services are supported by a digital print advertising platform that can be leveraged by print app partners. Customers can get premium content at no additional cost and brands can add value to their audience by populating select print content with customized messages, promotions and information like coupons or local services.

HP ePrint: if you can email it, you can print it

The HP ePrint platform harnesses the cloud to break down the barriers of distance and connectivity and allow people to send the files they want to print from their mobile devices.(1) From a mom and son printing drawings from an iPad, to an executive on a train sending a presentation from a Palm Pre or Blackberry® smartphone to print and pick up at a FedEx Office store, HP ePrint allows people to print anytime, anywhere.

Every HP ePrint printer will have a unique simple email address that allows the sender to deliver a print the same way they would send an email message. Customers also can send documents to print through an HP ePrint mobile app on their smartphone device to a home, office or public print location such as a hotel or FedEx Office store. Customers will be able to send Microsoft® Office documents, Adobe® PDFs and JPEG image files, among others.

HP ePrintCenter: a home for all things printing

The HP ePrintCenter is an online hub for all HP customers to explore new services and customize their printing experience. For example, people can register their products and receive updates according to their preferences, configure their devices, track ePrint jobs, and browse and suggest new print apps.

Scheduled delivery available through HP e-All-in-One printers

Following a successful pilot study in two major cities, HP has announced a new service called Scheduled Delivery, which allows customers to choose content to be pushed to a printer at a designated time each day or week.(2) For example, they might choose a customized news feed from msnbc.com to arrive at 7 a.m. for picking up on their way out of the door, or they might choose fun kids activities from Disney to be ready when the children get home from school.

Users simply register for the news or content feeds of their choice through the HP ePrintCenter and schedule the day, time and frequency of delivery so items will be printed and waiting when they want them.

The Scheduled Delivery service also opens up a new era of digital print advertising for HP and content partners. HP and Yahoo! plan to launch the service as a pilot program to help marketers consider ways to provide added value to their audiences by populating select print content from partners with customized messages, promotions and information like coupons or local services.

New HP Photosmart printers at every price

The new line of web-connected HP Photosmart printers allows consumers the freedom to access content and print from anywhere without a PC. This can be achieved through HP ePrint from any mobile device or by touching a variety of customizable apps and printing options on the printer’s intuitive HP TouchSmart screen.(2)

New free HP Photo Creations software ships with all the new printers and allows people to create photo books, calendars and other fun projects. All of the printers announced today reduce packaging waste by using an innovative, reusable bag and are ENERGY STAR® qualified.

New for these printers is HP Everyday Photo Paper, an affordable, glossy photo paper designed for value-conscious customers. Constructed from Forest Stewardship Council-certified paper fiber, this recyclable photo paper makes it easy to print colorful, everyday snapshots and photo projects on any inkjet printer. HP recommends ColorLok® papers for best printing results.

New print app partners for consumers and businesses

Newly available print apps include: Yahoo! and msnbc.com for daily news; Crayola and KoL.com for coloring pages and fun family ideas; Picasa Web Albums for printing photos from a user’s personal account; PBS KIDS literacy, math and science activities featuring popular characters such as Curious George; Facebook for printing from a user’s photo album or listed events; MapQuest for maps and directions; Artsonia for images from the world’s largest kids art museum; and Live Nation for access to concert tickets and promotions.

Later this year, business customers can enjoy print apps from services such as: Marketsplash by HP for a shortcut to print customized marketing materials such as brochures and flyers; Google Docs for easy document scanning to the web for printing at a later time; Box.net to scan, share, manage and access business content online; Portfolio.com and Reuters for the latest news articles; Daily Brief for business essentials in one place including calendar, to-do list and news from American City Business Journals; and DocStoc and Biztree for immediate access to business forms such as invoices, contracts, receipts, legal agreements and checklists.

HP is working with a select group of developers to refine its beta software developers kit and to add hundreds of print apps by the end of the year. Developers can request the kit from the developers tab of the HP ePrintCenter.

HP iPrint Photo for Android

Now available for Android smartphones, HP iPrint Photo is a free photo printing application for quick and easy direct wireless printing to HP inkjet printers connected to a local Wi-Fi network. The Android version joins HP iPrint Photo for Symbian, Windows® Mobile, iPad, iPhone and iPod touch. The Snapfish by HP mobile app for Android is expected to launch this summer.

HP at Internet Week New York

All of HP’s new products, solutions and features will be on display June 7-10 at Internet Week New York headquarters at the Metropolitan Pavilion.

HP executives will speak at the Federated Media Conversational Marketing Summit June 7-8 at the Hudson Theater and Millennium Broadway Hotel:

HP also will support the Mashable Media Summit on June 8, will power the blogger lounge and have its newest web-connected printing lineup available at The TimesCenter.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP is available at http://www.hp.com.

      (1)

Requires an internet connection to the printer. Feature works with any internet- and email-capable device. Details at www.hp.com/go/ePrintCenter.

 
(2)

Requires a wireless access point and an internet connection to the printer. Touchscreen menus are in English or English/French only. Availability varies by region. Services may require registration. Details at www.hp.com/go/ePrintCenter.

 
(3) Estimated U.S. street price. Actual price may vary.
 
(4) Wireless performance is dependent upon physical environment and distance from access point.

Microsoft and Windows are U.S. registered trademarks of Microsoft Corp. Adobe is a trademark of Adobe Systems Incorporated. iPod is a trademark of Apple Computer, Inc. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. ENERGY STAR is a registered mark owned by the U.S. government.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2010 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2009. HP assumes no obligation and does not intend to update these forward-looking statements.

© 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.



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