Toronto, Canada – Nov 14, 2012 – Southpaw Technology, a leading developer of digital asset management (DAM) technology for content creators, announced today that it has launched Southpaw Solutions, a comprehensive suite of new offerings designed to extend the functionality of the company’s open source asset management software, TACTIC. These solutions, which handle common yet critical asset management challenges in many organizations, are built on top of TACTIC’s core architecture, yet can be tailored to each company’s unique IT environment and content creation workflow. 

The exponential growth of content means that corporations are faced with the massively complex task of managing thousands of interrelated digital assets as they are being created, and once they are created. What’s more, most companies have their own unique methods of creating and storing those assets. Rather than imposing a strict set of rules on how to create and store that content, TACTIC and the Southpaw Solutions offer each organization a flexible, tailor-made way to manage “work-in-progress” assets and final assets.

“Thousands of companies have downloaded our open source asset management system since we launched it last August,” said Gary Mundell, CEO of Southpaw Technology. “Now those same companies are coming to us for custom solutions that can be built on top of TACTIC and that can handle some of the critical challenges of managing content creation within their organizations - challenges such as getting legacy data into databases where they can be organized and managed, syncing databases located in different places, and automating the movement of assets through their specific creation process. Since our software is now free to download, our experienced engineers are able to quickly tailor our Southpaw Solutions to meet any organization’s needs.”

To find out more about Southpaw Solutions for TACTIC, customers can visit  http://bit.ly/X8bpPG.

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