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Adobe Unveils Major Update to Creative Cloud

Includes Next Generation of “CC” Desktop Applications and Delivers Fully Integrated Cross-Device Collaboration, Community and Publishing Capabilities

LOS ANGELES — (BUSINESS WIRE) — May 6, 2013 — At Adobe MAX, The Creativity Conference, Adobe (Nasdaq: ADBE) today announced a significant update to Adobe® Creative Cloud™, the company’s flagship offering for creatives. Available in June and packed with new features, Creative Cloud reimagines the creative process through a stunning set of “CC” desktop applications and sophisticated cross-device collaboration and publishing capabilities. Creative files can be stored, synced and shared, via Creative Cloud, on Mac OS, Windows, iOS and Android; and Behance, the world’s leading online creative community, is now integrated with Creative Cloud, so customers can showcase work, get feedback on projects and gain global exposure. With Creative Cloud publishing finished work has never been easier, with enhanced services that build and power websites, mobile apps, tablet publications, online portfolios, and content for virtually any medium and device.

By signing up for Creative Cloud today, creatives will be set up to download and use these latest cloud-enabled innovations from Adobe, when they are available next month.

“Creative Cloud brings together everything you need to create your best work. We’re delivering incredible new versions of our desktop tools, services that take publishing content to the next level and we’re making it easier than ever for creatives to collaborate and share their work worldwide,” said David Wadhwani, senior vice president and general manager, Digital Media, Adobe. “Creative Cloud is a destination that champions inspiring work and builds lasting connections within a vibrant global creative community.”

Adobe Creative Cloud Powers Frictionless Creative Workflows

This milestone update to Creative Cloud simplifies the entire creative process. Core features include:

New Family of CC Desktop Applications Available Exclusively to Creative Cloud Members

This update to Creative Cloud includes the next generation of Adobe desktop applications -- including Adobe Photoshop CC, InDesign® CC, Illustrator® CC, Dreamweaver® CC and Premiere® Pro CC. Adobe’s desktop tools, previously known as Creative Suite® (CS), are now branded CC to reflect that they are an integral part of Creative Cloud and have been reinvented to support a more intuitive, connected way of creating. Adobe Creative Cloud includes more than 30 tools and services that enable professional-grade content creation and delivery across print, web, mobile apps, video and photography.

Hundreds of new features are included in these latest versions of Adobe’s industry-defining desktop tools. Innovations include:

Membership Plans and Availability

This major update to Creative Cloud is available in June. By signing up for Creative Cloud today, creatives will be set up to download and use these latest cloud-enabled innovations from Adobe, when they are available next month. Creative Cloud membership for individuals is US$49.99 per month based on annual membership; existing customers who own CS3 to CS5.5 get their first year of Creative Cloud at the discounted rate of US $29.99 per month. Students and teachers can get Creative Cloud for $29.99 per month. Promotional pricing is available for some customers, including CS6 users.

A team version of Creative Cloud includes everything individual members receive plus 100GB of storage and centralized deployment and administration capabilities. Creative Cloud for teams is priced at US $69.99 per month per seat. Existing customers, who own a volume license of CS3 or later, get their first year of Creative Cloud for teams at the discounted rate of US $39.99 per month per seat if they sign up before the end of August 2013.

Adobe also announced Creative Cloud for enterprise today and special licensing programs for educational institutions and government. For more details, visit: https://creative.adobe.com/plans.

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

© 2013 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo, After Effects, Audition, Creative Cloud, Creative Suite, Dreamweaver, Flash, InDesign, Illustrator, Muse, PhoneGap, Photoshop, Premiere, Prelude and are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.



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