Self-Driving Vehicles, Advanced Driver Assistance Systems, and Autonomous Driving Features: Global Market Analysis and Forecasts

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Self-Driving Vehicles, Advanced Driver Assistance Systems, and Autonomous Driving Features: Global Market Analysis and Forecasts

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Combinations of advanced driver assistance features that can enable semi-autonomous driving are now being brought to market for the first time. Increasing volumes and technology improvements mean that it is feasible to install the multiple sensors necessary for such capability thanks to cost reductions. Simple automated driving functions such as keeping in lane while adjusting speed to the vehicle in front are currently being introduced. The industry consensus is that the first more comprehensive self-driving features will be brought to market by 2020, but significant hurdles remain. However, the obstacles are not all technological. Due to advances in computing power and software development, challenges such as image processing and sensor fusion are now ready for production use, and supervised decision-making software is being trialed on public roads. While more testing is still needed to develop robustness, the biggest practical hurdles before rollout to the public are those of liability, regulation, and legislation.

In the long term, the technology has the potential to institute major changes in personal mobility, particularly in large cities. Navigant Research forecasts that 94.7 million autonomous-capable vehicles will be sold annually around the world by 2035. This Navigant Research report analyzes the emerging global market for advanced driver assistance systems (ADAS) leading to semi-autonomous and autonomous driving. The study provides a discussion of the benefits of self-driving vehicles and barriers to implementation. Global market forecasts for autonomous-capable vehicle sales and volumes of key autonomous driving features and associated revenue, segmented by region and feature, extend through 2035. The report also provides a review of the core driver assistance technologies that make self-driving vehicles possible, as well as in-depth profiles of the leading industry players.

Key Questions Addressed:
What are the key technologies for autonomous driving?
Which will be the first self-driving features to come to market?
When will the first autonomous vehicles be available?
What are the major benefits of autonomous vehicles?
How fast will the market for autonomous driving technologies grow?
How much revenue can be expected from autonomous driving features?
Who are the key players working on autonomous driving technologies?

Who needs this report?
Automotive industry suppliers
Vehicle manufacturers
City managers
Fleet managers
Insurance companies
Government agencies
Investor community
Table of Contents
1. Executive Summary
1.1 Self-Driving Vehicles
1.2 Market Drivers
1.3 Technology Issues
1.4 Forecast Highlights
2. Market Drivers
2.1 Vision for the Long Term
2.1.1 Consumer Market
2.1.2 Fleet Market
2.1.3 Neighborhood Delivery
2.1.4 Evolution
2.1.5 Revolution
2.2 Benefits of Fully Autonomous Vehicles
2.2.1 Traffic Flow
2.2.2 Eliminating Collisions
2.2.3 Productivity
2.2.4 Carsharing
2.2.5 Smart Cities
2.3 Barriers to Implementation
2.3.1 Customer Concerns
2.3.2 Legislation and Government Activity
2.3.3 Insurance and Liability
2.3.4 OEMs Adopting a New Business Model
3. Technology Issues
3.1 Underlying Technology
3.1.1 Advanced Driver Assistance Systems
3.1.2 Vehicle-to-X
3.1.3 Navigation Systems
3.2 Levels of Autonomy
3.2.1 Adaptive Speed Control
3.2.2 Automatic Emergency Braking
3.2.3 Automatic Lane Maintain
3.2.4 Freeway Driving Mode
3.2.5 Traffic Jam Mode
3.2.6 Autonomous Parking System
3.2.7 Self-Driving Mode
3.2.8 Autonomous Driving
3.3 High-Level Software
3.4 Hardware Demands
3.5 Pilot Programs and Testing
3.5.1 Milton Keynes
3.5.2 Gothenburg
3.5.3 Michigan
3.5.4 Netherlands
3.5.5 New York
3.5.6 Human Factors of Automated Driving
3.5.7 Google
3.5.8 Zoox
4. Key Industry Players
4.1 OEMs
4.1.1 Audi AG
4.1.2 BMW AG
4.1.3 Daimler AG
4.1.4 Fiat Chrysler Automobiles NV
4.1.5 Ford Motor Company
4.1.6 GM
4.1.7 Honda Motor Company
4.1.8 Hyundai
4.1.9 Mazda
4.1.10 Mitsubishi Motors Corp.
4.1.11 Nissan Motor Company
4.1.12 PSA Peugeot Citroën
4.1.13 Renault S.A.
4.1.14 Tesla Motors
4.1.15 Toyota Motor Corp.
4.1.16 Volvo Car Corp.
4.1.17 VW
4.2 Major Suppliers
4.2.1 Aisin
4.2.2 Autoliv Inc.
4.2.3 Continental AG
4.2.4 Delphi Automotive
4.2.5 DENSO Corp.
4.2.6 Harman International Industries
4.2.7 Hella KGaA Hueck & Co.
4.2.8 Magna International
4.2.9 Robert Bosch GmbH
4.2.10 TRW Automotive
4.2.11 Valeo
4.3 Computer Hardware and Software Companies
4.3.1 Altera Corp.
4.3.2 Autotalks
4.3.3 Cisco Systems
4.3.4 Cohda Wireless
4.3.5 Covisint
4.3.6 Freescale Semiconductor
4.3.7 Google Inc.
4.3.8 Intel
4.3.9 Microsoft
4.3.10 Mobileye
4.3.11 Nvidia
4.3.12 QNX Software Systems Ltd.
4.3.13 Texas Instruments
4.4 Other Industry Participants
4.4.1 2getthere
4.4.2 Connected Vehicle Trade Association
4.4.3 Freie Universität Berlin
4.4.4 Kungliga Tekniska Högskolan
4.4.5 Ultra Global
4.4.6 Other Organizations
5. Market Forecasts
5.1 Global Forecasts
5.2 Regional Forecasts
5.3 Technology Forecasts
5.3.1 ASC
5.3.2 AEB
5.3.3 ALM
5.3.4 FDM
5.3.5 TJM
5.3.6 APS
5.3.7 SDM
5.3.8 Autonomous Driving
5.4 Market Value
5.5 Conclusions and Recommendations
6. Company Directory
7. Acronym and Abbreviation List
8. Table of Contents
9. Table of Charts and Figures
10. Scope of Study, Sources and Methodology, Notes


List of Charts and Figures

Autonomous-Capable Vehicle Sales by Region, World Markets: 2015-2035
Annual Light Duty Vehicle Sales by Region, World Markets: 2015-2035
Autonomous-Capable Vehicle Penetration Rate by Region, World Markets: 2015-2035
Take Rate Percentage by Autonomous Driving Feature, World Markets: 2012-2035
ASC Fitments by Region, World Markets: 2015-2035
AEB Fitments by Region, World Markets: 2015-2035
ALM Fitments by Region, World Markets: 2015-2035
FDM Fitments by Region, World Markets: 2015-2035
TJM Fitments by Region, World Markets: 2015-2035
APS Fitments by Region, World Markets: 2015-2035
SDM Fitments by Region, World Markets: 2015-2035
Autonomous Driving Fitments by Region, World Markets: 2015-2035
Autonomous Driving Features Value by Region, World Markets: 2015-2035
Autonomous Driving Feature Fitments by Feature, North America: 2015-2035
Autonomous Driving Feature Fitments by Feature, Western Europe: 2015-2035
Autonomous Driving Feature Fitments by Feature, Eastern Europe: 2015-2035
Autonomous Driving Feature Fitments by Feature, Asia Pacific: 2015-2035
Autonomous Driving Feature Fitments by Feature, Latin America: 2015-2035
Autonomous Driving Feature Fitments by Feature, Middle East & Africa: 2015-2035
ADAS Applications


List of Tables

Autonomous-Capable Vehicle Sales by Region, World Markets: 2015-2035
ADAS in Production by Country, United States and United Kingdom: 2014 Models*
Estimated Market Price by Autonomous Driving Feature, World Markets: 2015
Autonomous Driving Features Market Percentage by Region, World Markets: 2015-2035
Autonomous Driving Features Value by Region, World Markets: 2015-2035
Annual Light Duty Vehicle Market Percentage by Region, World Markets: 2015-2035
Annual Light Duty Vehicle Sales by Region, World Markets: 2015-2035
Autonomous-Capable Vehicle Sales by Region, World Markets: 2015-2035
Autonomous-Capable Vehicle Penetration Rate by Region, World Markets: 2015-2035
Adaptive Speed Control Fitments by Region, World Markets: 2015-2035
Automatic Emergency Braking Fitments by Region, World Markets: 2015-2035
Automatic Lane Maintain Fitments by Region, World Markets: 2015-2035
Freeway Driving Mode Fitments by Region, World Markets: 2015-2035
Traffic Jam Mode Fitments by Region, World Markets: 2015-2035
Autonomous Parking System Fitments by Region, World Markets: 2015-2035
Self-Driving Mode Fitments by Region, World Markets: 2015-2035
Autonomous Driving Fitments by Region, World Markets: 2015-2035
Autonomous Driving Feature Fitments by Feature, North America: 2015-2035
Autonomous Driving Feature Fitments by Feature, Western Europe : 2015-2035

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