7 Safari, the world’s fastest browser,⁸ now offers Highlights, which quickly pulls up relevant information from a site; a smarter, redesigned Reader with a table of contents and high-level summary; and a new Video Viewer to watch videos without distractions. With Distraction Control, users can hide items on a webpage that they may find disruptive to their browsing. Gaming gets even more immersive with features like Personalized Spatial Audio and improvements to Game Mode, along with a breadth of exciting titles, including the upcoming Assassin’s Creed Shadows. Easier window tiling means users can stay organized with a windows layout that works best for them. The all-new Passwords app gives convenient access to passwords, passkeys, and other credentials, all stored in one place. And users can apply beautiful new built-in backgrounds for video calls, including a variety of color gradients and system wallpapers, or upload their own photos.

Better for the Environment

The new iMac with M4 is designed with the environment in mind, with 100 percent recycled aluminum in the stand, and 100 percent recycled gold plating, tin soldering, and copper in multiple printed circuit boards. iMac meets Apple’s high standards for energy efficiency, and is free of mercury, brominated flame retardants, and PVC. New this year, the packaging of iMac is entirely fiber-based, bringing Apple closer to its goal to remove plastic from its packaging by 2025.

Today, Apple is carbon neutral for global corporate operations and, as part of its ambitious Apple 2030 goal, plans to be carbon neutral across its entire carbon footprint by the end of this decade.

Pricing and Availability

• Customers can pre-order the new iMac with M4 starting today, October 28, on apple.com/store and in the Apple Store® app in 28 countries and regions, including the U.S. It will begin arriving to customers, and will be in Apple Store locations and Apple Authorized Resellers, beginning Friday, November 8.
• iMac starts at $1,299 (U.S.) and $1,249 (U.S.) for education, and is available in green, yellow, orange, pink, purple, blue, and silver. It features an 8-core CPU, an 8-core GPU, 16GB of unified memory configurable up to 24GB, 256GB SSD configurable up to 1TB, two Thunderbolt/USB 4 ports, Magic Keyboard, and Magic Mouse or Magic Trackpad.
• iMac with a 10-core CPU and 10-core GPU starts at $1,499 (U.S.) and $1,399 (U.S.) for education, and is available in green, yellow, orange, pink, purple, blue, and silver. It features 16GB of unified memory configurable up to 32GB, 256GB SSD configurable up to 2TB, four Thunderbolt 4 ports, Magic Keyboard with Touch ID, and Magic Mouse or Magic Trackpad.
• Additional technical specifications — including the nano-texture display option, configure-to-order options, and accessories — are available at apple.com/mac.
• With Apple Trade In®, customers can trade in their current computer and get credit toward a new Mac. Customers can visit apple.com/shop/trade-in to see what their device is worth.
• Apple Intelligence is available now as a free software update for Mac with M1 and later, and can be accessed in most regions around the world when the device and Siri language are set to U.S. English. The first set of features is in beta and available with macOS Sequoia 15.1, with more features rolling out in the months to come.
• Apple Intelligence is quickly adding support for more languages. In December, Apple Intelligence will add support for localized English in Australia, Canada, Ireland, New Zealand, South Africa, and the U.K., and in April, a software update will deliver expanded language support, with more coming throughout the year. Chinese, English (India), English (Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and other languages will be supported.
• AppleCare+® for Mac provides unparalleled service and support. This includes unlimited incidents of accidental damage, battery service coverage, and 24/7 support from the people who know Mac best.
• Every customer who buys directly from Apple Retail gets access to Personal Setup. In these guided online sessions, a Specialist can walk them through setup, or focus on features that help them make the most of their new device. Customers can also learn more about getting started with their new device with a Today at Apple session at their nearest Apple Store.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple’s six software platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s more than 150,000 employees are dedicated to making the best products on earth and to leaving the world better than we found it.

¹ Testing was conducted by Apple in September and October 2024. See apple.com/imac for more information.
² Actual diagonal screen measurement is 23.5 inches. Nano-texture display is an option on models with 10-core CPU and 10-core GPU.
³ All four USB-C ports support Thunderbolt 4 on models with 10-core CPU and 10-core GPU.
⁴ Testing was conducted by Apple in October 2024 using shipping competitive systems and select industry-standard benchmarks.
⁵ Results are compared to previous-generation 24-inch iMac systems with Apple M1, 8-core CPU, 8-core GPU, 16GB of RAM, and 2TB SSD.
⁶ iMac with 8-core CPU and 8-core GPU can configure to Magic Keyboard with Touch ID and Numeric Keypad, and iMac with 10-core CPU and 10-core GPU comes standard with Touch ID.
⁷ Available on Mac computers with Apple silicon and Intel-based Mac computers with a T2 Security Chip. Requires that the user’s iPhone and Mac are signed in with the same Apple Account using two-factor authentication, their iPhone and Mac are near each other and have Bluetooth and Wi-Fi turned on, and their Mac is not using AirPlay or Sidecar. Some iPhone features (e.g., camera and microphone) are not compatible with iPhone Mirroring.
⁸ Testing was conducted by Apple in August 2024. See apple.com/safari for more information.

NOTE TO EDITORS: For additional information visit Apple Newsroom ( www.apple.com/newsroom), or email Apple’s Media Helpline at media.help@apple.com.

© 2024 Apple Inc. All rights reserved. Apple, the Apple logo, iMac, Apple Intelligence, Retina, Center Stage, Safari, Mac, Siri, Genmoji, Magic Keyboard, Magic Mouse, Magic Trackpad, FaceTime, Touch ID, Apple Pay, macOS, iPhone, Apple Store, Apple Trade In, and AppleCare+ are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

View source version on businesswire.com: https://www.businesswire.com/news/home/20241028067168/en/

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Contact:

Michelle Del Rio
Apple
mr_delrio@apple.com

Starlayne Meza
Apple
starlayne_meza@apple.com