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Latest Map Database from Tele Atlas Delivers Broadest Global Coverage Available

Innovative Processes Deliver More ADAS-Quality Map Content, Precise Global Road Network Geometry

LAS VEGAS — (BUSINESS WIRE) — March 23, 2010 — Tele Atlas, the world leader in high quality digital maps and dynamic content, today unveiled the latest version of its database, MultiNet® 2010.03. With more than 32 million kilometers (20 million miles), Tele Atlas maps cover more roads, more countries and more people than any other available map, with comprehensive location and navigation content of 95 countries and territories in Europe, North and South America, Africa, the Middle East and Asia.

“Our strategy is to deliver the highest quality and most up-to-date location and navigation content available. We continue to invest in critical geographies, as well as build out more advanced features in developing markets,” said Peter Davie, director of product management, Tele Atlas. “By delivering new products and offerings, including innovations based on community input, we are able to meet our global customer needs and deliver the content that will differentiate their offerings.”

With the latest release of MultiNet, Tele Atlas has also further enhanced the content for its Advanced Driver Assistance Systems (ADAS) compliant products. Tele Atlas ADAS is designed to bring a new level of quality to eco-routing and vehicle safety applications, helping drivers save money and better protect themselves and their families. Tele Atlas ADAS is the first gradient and curvature enhancement data product to use community input and other authoritative sources as the basis for ADAS solutions that help drivers navigate more safely, efficiently and with greater accuracy than ever before. The latest maps feature the addition of gradient data based on anonymous GPS measurements on approximately 95,000 kilometers (59,000 miles) of roads in North America and 225,000 kilometers (140,000 miles) of major roads across Europe, a 400 percent increase in Europe in ADAS compliant coverage from the product’s initial release in January 2010.

Tele Atlas continues to demonstrate advancements in leveraging anonymous GPS measurements in combination with other sources and processes to validate and realign or extend the world’s road network. The newest maps now contain input from drivers in 35 countries across 18 features that changed crossings into roundabouts, added or adjusted street names, adjusted traffic flow and added streets. Changes include new road geometry across Europe in countries such as Croatia, Poland and Turkey, to expand the global road network.

The latest release also features notable updates around the world, including:

How Tele Atlas Maps are Made
Tele Atlas has the only digital map database in the world that is updated daily with the insight of a community of millions of GPS system users worldwide, who along with the company’s unmatched network of sources help to track and validate changes. To date, Tele Atlas has validated and processed more than more than 1.5 million edits sourced from this group of users, the largest GPS data collection community in the world.

To update its maps, Tele Atlas captures and verifies changes from a comprehensive network of global sources, ranging from government documents and public safety officials to construction companies, professional truck drivers, its own drivers, proprietary mobile mapping van technology, as well as satellite and aerial imagery. By validating and adding contributions from individual drivers as an additional source, Tele Atlas is able to increase the total number of changes identified by its network, particularly in geographically dispersed and rural areas covered less frequently by other data sources. This community input is backed by stringent review and validation processes and further enables Tele Atlas to create fresher, higher quality maps and deliver a better experience for end users of its maps.

About Tele Atlas
Tele Atlas is the licensing business unit of TomTom N.V. (AEX: TOM2), the world’s leading provider of location and navigation solutions. Tele Atlas delivers the digital maps and dynamic content that power some of the world’s most essential navigation, location-based services (LBS) and enterprises. Through a combination of its own products and partnerships, Tele Atlas offers digital map coverage of more than 200 countries and territories worldwide. Tele Atlas maps rate highest in terms of quality and reliability in certified tests. They are updated daily with the insight of a community of millions of GPS system users worldwide, who along with the company’s unmatched network of sources help to track and validate changes in real time. For more information, visit www.teleatlas.com. Follow Tele Atlas on Twitter at www.twitter.com/TeleAtlas or become a fan at www.facebook.com/TeleAtlas.

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Tele Atlas and the Tele Atlas logo are registered trademarks of Tele Atlas. All other trademarks are property of their respective owners.



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