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Dell Announces New E-Family Laptops and Intelligent Management Capabilities Designed to Help Organizations Simplify PC Refresh

ROUND ROCK, Texas — (BUSINESS WIRE) — April 7, 2010 — New additions to the line of popular Dell Latitude E-Family laptops – and complementary software and services solutions— will make it simple and affordable for public and private sector organizations worldwide to refresh laptops. According to IDC, the industry can expect to see 27 percent growth in commercial laptops over the next three years as organizations begin to realize the cost and impact of holding on to an aging infrastructure. 1

“Organizations have a great incentive to refresh today,” said Bob O’Donnell, Program VP, Client Computing, IDC. “With new technologies such as Intel’s processors and Microsoft Windows 7, CIOs can drive greater workforce efficiency and IT automation. In addition, a modern system running a modern operating system offers greater efficiencies when it comes to desktop virtualization, data protection, asset monitoring and remote management.”

Dell Latitude E-Family

The award-winning Latitude E-Family line has been extended with the Latitude E6410, E6510 and E6410 ATG laptops. Based on direct feedback from customers, Dell has enhanced the Latitude family with new Intel Core i5 and Corei7 processors, fast DDR3 memory, HD displays and other new standards-based features. These updates bolster a product lineup that already features breakthrough battery life and professional style – including a choice of three colors.

New additions to the Dell Latitude family support a range of usage needs:

Enhanced features and capabilities of the new Latitude laptops include the following:

Secure Authentication and Data Protection

The Dell Latitude E6410, E6510, E6510 ATG laptops offer flexible and secure authentication and data protection. Dell ControlVault, standard on these systems, offers hardened storage and processing of authentication credentials away from the system’s hard drive and memory and processors – the primary target of most malware. Additionally, ControlVault offers the following:

More information on the Latitude E-Family can be found at www.dell.com/latitude.

Intelligent Management Solutions

Dell offers a comprehensive set of imaging and asset management solutions that help customers efficiently image, deploy, manage and recover assets to extend productivity and savings.

Management Consoles

Dell has developed tools to help customers image, deploy and manage laptops and desktops using Microsoft System Center, including:, Dell Client Deployment Pack for System Center Configuration Manager (SCCM) to help simplify deployment and Dell Client Update Catalog for SCCM to help simplify system updates.

Dell has also developed several utilities available at no cost that help customers automate deployment and management tasks.

Automation Tools

Dell Services

Dell offers a comprehensive of set of services that help customers automate the deployment and management of commercial laptops and desktops, as well as the ability to help securely dispose of outdated or retired assets.

Dell Distributed Device Management automates processes to help enable effective, real-time management of client PCs virtually, regardless of their location. This service utilizes a software agent that resides on each PC which sends system data to a data center. Dell Distributed Device Management services include:

About Dell:

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services they need and value. For more information, visit www.dell.com.

Additional information:

Availability and terms of Dell Services vary by region. For more information, visit www.dell.com/servicedescriptions. Dell, Latitude and Latitude ON are trademarks of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.

i Source: IDC Worldwide PC 2009–2013 Forecast Update: January 2010, Document # 221472 / Jan 2010

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