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Sigma Designs Delivers the World Cup in 3D

MILPITAS, CA and PARIS -- (MARKET WIRE) -- Jul 09, 2010 -- Sigma Designs, Inc. (NASDAQ: SIGM), a leading provider of System-on-Chip (SoC) used to deliver entertainment and control throughout the home, today announced that leading French broadband provider, Free Inc. is delivering 3D broadcasts of World Cup soccer and ongoing 3D broadcast content, using Sigma's SMP8634 Secure Media Processor in its industry-leading Freebox triple-play set-top boxes. Delivered via stereoscopic 3D, this is the very first 3D television broadcast in France and one of the first in Europe. In addition to delivering stereoscopic 3D television, Sigma's leading SMP8634 media processor is also capable of supporting all forms of 3D broadcast.

"Innovation is the hallmark of every Sigma product line and the SMP8634 has done an outstanding job of demonstrating this by supporting services like 3D," said David Lynch, vice president and general manager, media processor business unit at Sigma Designs. "Sigma is the most widely deployed high definition IPTV processor in the world. Service providers around the world rely on our SMP line of media processors to get a solid return on their design investment which we, in turn, deliver."

Under the new program, subscribers to Free's Very High Speed offering who have also subscribed to Free's CANAL+ channel will have access to CANAL+ 3D (channel 18 of the CANAL+ environment). After the World Cup, CANAL+ 3D will continue to broadcast 3D television programs on a regular basis including movies, animated films, sports, and more. The channel will gradually enrich its programming as 3D production volume increases.

"3D television is a very hot topic in consumer electronics today, but it's also a very recent development. The fact that Free and Sigma Designs were able to implement 3D decoding on a previously deployed installed base of set-tops speaks to the flexibility of the SMP8630 family of media processors," said Lee Ratliff, senior analyst for broadband and digital home at iSuppli. "With this announcement, Sigma has highlighted the importance of deploying a flexible platform capable of comprehending future applications."

Availability
The entire SMP line of 3D-capable media processors from Sigma Designs, including the SMP8634, is available now. More information on this innovative set of solutions for set-top boxes can be found at http://www.sigmadesigns.com/solutions_subcat.php?id=1.

Key Facts

Tags/Keywords: Sigma Designs, SIGM, 3D, World Cup, FIFA, IPTV, Free, Freebox, Set-top box, HDMI

About Sigma Designs, Inc.
Sigma Designs is a leading fabless semiconductor provider of highly integrated system-on-chip (SoC) solutions that are used to deliver entertainment and control throughout the home. SoC solutions include media processing, wired and wireless networking, video image processing, and home control along with system software to form the critical components of consumer electronic products that include Internet protocol TV (IPTV) set-top boxes, gateways, Blu-ray players, and media communication devices. Headquartered in Milpitas, Calif., Sigma Designs has direct sales representatives in the United States, Brazil, China, Europe (Denmark), Israel, Japan, Singapore, Taiwan and distributors in Korea, Russia and India. For more information, please visit Sigma Designs' web site at www.sigmadesigns.com.

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including statements regarding the future potential of Sigma media processors in the 3D market or as a critical component of 3D broadcast solutions. Actual results may vary materially due to a number of factors including, but not limited to, general economic conditions, including continuance of the current economic conditions specific to the semiconductor industry, the rate of growth of the home entertainment market in general, the ability of Sigma's IPTV solution to compete with other technologies or products in this emerging market as well as other risks that are detailed from time to time in Sigma's SEC reports, including its quarterly report on Form 10-Q as filed June 9, 2010. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Sigma undertakes no obligation to publicly release or otherwise disclose the result of any revision to these forward-looking statements that may be made as a result of events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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Layla McHale
Sigma Designs, Inc.
+1-408-240-7632 

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Jay Nichols 
Sterling Communications, Inc. for Sigma Designs, Inc.
+1-415-992-3210

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