New program focuses on partner business models to win in the cloud
LAS VEGAS — (BUSINESS WIRE) — March 29, 2011 — HP (NYSE: HPQ) today announced a program for channel partners who want to quickly capitalize on rapidly expanding cloud market opportunities with HP’s broad cloud portfolio.
Unveiled at the HP Americas Partner Conference in Las Vegas, the HP CloudSystem Partner Program provides tools for channel partners to build expert cloud practices by evolving their business models and developing cloud-focused skills. As a result, they can expand their portfolios and increase revenues with cloud solutions that help transform their customers’ businesses.
HP’s new program targets a cloud market opportunity that is projected to grow to $143 billion by 2013.(1) The HP CloudSystem portfolio enables partners to build and manage complete, integrated cloud solutions across private, public and hybrid cloud environments. Resources for channel partner cloud practices include Cloud Centers of Excellence demonstration sites, the Cloud Enablement program, training, PartnerONE incentives and cloud professional services.
“Our partners play a strategic role in building and delivering cloud solutions for customers,” said Frank Rauch, vice president, Channel Sales, Enterprise Servers, Storage and Networking, HP. “Working with HP, channel partners can quickly build cloud practices today and develop new business models that take advantage of the massive cloud opportunity moving forward.”
HP Cloud Centers of Excellence
HP is expanding the infrastructure solutions for its Cloud Centers of Excellence, which allow channel partners to transform their facilities into cloud demonstration sites. Building on the HP Converged Infrastructure architecture, the centers are based on CloudSystem, which combines HP CloudSystem Matrix(2) and HP Cloud Service Automation software for unified building and management of cloud services across private, public and hybrid models. To enhance demonstration capabilities, partners now have the option to add HP Networking products, including HP TippingPoint security offerings, and HP 3PAR Utility Storage solutions to their cloud demonstration centers.
HP also works with channel partners to build cloud ecosystems including independent software vendor applications for specific markets and customer needs. HP channel partners have access to HP Cloud Maps, which are tested and proven configurations for popular applications such as Microsoft® Exchange. The configurations can be imported directly into CloudSystem to rapidly build a cloud services catalog for client businesses. HP plans to include channel partner participation in a broader CloudSystem community to share and sell Cloud Map services.
“The Cloud Center of Excellence gives customers insight into the benefits of cloud, such as accelerated service delivery and operational efficiency,” said Marc Sarazin, executive vice president of Sales and Marketing at AdvizeX Technologies based in Burlington, Mass. “As a result, we are able to play a strategic role in helping customers transform their business, increase revenue streams and expand opportunities in new areas.”
A link to a video about the Cloud Centers of Excellence is included here.
Services for the enterprise cloud life cycle
HP positions partners for success in the cloud market with a rich services portfolio to sell and deliver. The services help partners address each step in customer cloud strategy, from creating a vision to designing, implementing, managing and enhancing cloud solutions. As a result, channel partners may achieve higher customer satisfaction by demonstrating the value of cloud to transform business.
HP also announced the availability of HP Cloud Discovery Workshop for partners to sell, along with plans to expand partners’ role in delivering the service. Throughout 2011 and beyond, HP plans to make additional partner-ready services available for partners to help customers as they move forward with their cloud strategies.
In addition to the HP Critical Advantage service that partners can sell today, upcoming cloud design and delivery services will enable partners to help create additional value through faster deployment, greater availability and better business performance for cloud solutions.
Cloud computing is an important and growing platform for Instant-On Enterprises, where everything and everyone is connected. Instant-On Enterprises require IT environments that are flexible, automated and secure, and able to quickly adjust to changing demand.
HP’s new channel programs for cloud are initially available in the United States. More information for HP partners is available at www.hp.com/go/cloudpartner.
About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure at the convergence of the cloud and connectivity, creating seamless, secure, context-aware experiences for a connected world. More information about HP is available at http://www.hp.com.
(1) Based on HP internal analysis.
(2) Previously known as HP BladeSystem Matrix
Microsoft is a U.S. registered trademark of Microsoft Corporation.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the competitive pressures faced by HP’s businesses; the development and transition of new products and services (and the enhancement of existing products and services) to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2011 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2010. HP assumes no obligation and does not intend to update these forward-looking statements.
© 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
Contact:
HP
Kathy Sowards, +1-281-751-8180
Email Contact
or
Burson-Marsteller
for HP
Thekla Eftychiadou, +1-617-406-1623
Email Contact
or
HP
Media Hotline, +1-866-266-7272
www.hp.com/go/newsroom